Carrol Boyes is a recognised South African homeware and design brand, and its retail spaces need to present functional art at its best. For the store at Illanga Mall in Empangeni, Shop Display manufactured and installed a complete shopfit that gives the range room to breathe while keeping the brand’s clean, gallery-like identity front and centre.
The fit-out combines several build systems. Along one wall we manufactured and installed a bank of shelving that steps down toward the display counter, purpose-built to present the brand’s cutlery and tableware ranges on angled, lit shelves. The adjacent white feature shelving units, with their open cubby structure and integrated lighting, were fabricated to hold glassware and giftware as individual display moments rather than a crowded wall.
At the shopfront, we manufactured and installed the fascia and glazed entrance, along with the timber-fronted service counter that anchors the store. Inside, freestanding steel-framed display shelving and timber-topped gondolas give the floor a flexible, well-merchandised layout. Timber slat detailing and a textured feature wall behind the wall-mounted screen add warmth against the predominantly white scheme.
Every component was fabricated in our Pinetown workshop and installed on site to suit the mall unit’s dimensions and the brand’s merchandising standards. The finish had to match the quality of the products on display, so the cabinetry, shelving and counters were built to a high standard of joinery and installed for a seamless result.
The Carrol Boyes fit-out shows how Shop Display delivers for established retail brands rolling out to new centres. If you are opening a store in a shopping mall and need shopfitting manufactured and installed to your brand specification, we can help.
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